About us

Our story began in late 2018 in a small studio in the outskirts of Bangalore. With only 3 sewing machines and one desk and next to no free time, our brand was born. Our passion for understated yet stylish fashion and a strong drive to create social impact through our business brought our vision, and products, to life.

Our products bring together the finest fabrics and stunning craftsmanship to create something very special.
We believe in quality, care, and creating unique products that everyone can enjoy. Colorful, creative, and inspired by what we see around us, every product we make is very dear to us. We hope you’ll love them as much as we have loved making them for you.

Choose well and buy less. We believe in owning fewer but better quality things and making them last a long time.
That’s why we take extra care when choosing our fabrics, our raw materials and when making our products in-house. We settle for nothing short of excellence.

As a social business, we strongly believe in giving back to our communities in a way that empowers them to lead a life of happiness and dignity. In keeping with this mission, we have partnered with eVidyaloka, a Bangalore based NGO that promotes e-learning among children in rural India.
As a partner, with every purchase you make, we will donate 10% of our profits to eVidyaloka to support their campaigns across India.